Monday, 18 March 2019

Curren and Seaton

Power and Media Industries

-James Curren and Jean Seaton's theory of power and media industries suggests the media is controlled by a small number of companies primarily driven by the logic of profit and power

-The idea that the media is controlled by a small number of companies primarily driven by the logic of profit and power


-The idea that media concentration generally limits or inhibits variety, creativity and quality
-The idea that more socially diverse patterns of ownership help to create the conditions for more varied and adventurous media productions.

-The idea that more socially diverse patterns of ownership help to create the conditions for more varied and adventurous media production.

e.g The BBC, a large scale conglomerate, has a large influence over many platforms such as TV, radio and the internet. Thus spreading it's reaches in power and profit. A large varied audience is interested in the show 'Top Gear' which increases the scale of influence that the BBC has.


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